Women In Africa

Women are the driving force of African economies and are changing the future of the continent. Supporting them in their desire to undertake and promoting them is a sustainable commitment for African and international economies.

The Women In Africa Philanthropy Foundation understands, supports and accompanies African women entrepreneurs and promotes the spread of education in the field of economic development, and more specifically the training of future creators of innovative companies.

Societe Generale has committed itself alongside the foundation to support women's entrepreneurship in Africa.

Africa is moving, creating, innovating. During the various forums that I organised, I met great leaders, ultra-connected startuppers, entrepreneurs. I wanted to use my expertise to help them go further. With Women In Africa, we create a pool of female talent

Aude de Thuin
Founder of Women In Africa
Aude de Thuin is an entrepreneur known for her long-standing commitment to recognizing the role of women in business. Aude was at the roots of the Women's Forum for the Economy and Society. Sow deploys her energy in Africa where she created Women In Africa in 2017.

We have an excellent network of women in Africa and around the world as well as strong relationships with companies and organisations. Which means that there is no limit to what we can achieve to ensure the empowerment of women in Africa.

Hafsat Abiola
President of Women In Africa
A graduate of Phillips Academy and Harvard College, Hafsat Abiola is the president of the Kudirat Initiative for Democracy (Kind), an organization aiming at strengthening civil society and promoting democracy in Nigeria. Since June 2018 she has been the Executive President of Women In Africa and her first African President. She took over from Aude de Thuin who is at the roots of the project.

In Africa, women are the leading players in local economic development. And yet, the path to becoming an entrepreneur remains a difficult one for them. In collaborating with the WIA Foundation, we are proud to support these women entrepreneurs who are shaping the Africa of tomorrow.

Alexandre Maymat
Head of Africa, Mediterranean Basin and Overseas

Programme 54

Reveal and accompany women throughout the African continent

In collaboration with Societe Generale, the Women In Africa Philanthropy Foundation launched an unprecedented project, "Programme 54": to create the first class of entrepreneur women from all over Africa. 55 entrepreneur women were selected to benefit from training, coaching and media coverage around their entrepreneurial activity.

In West Africa, the first trigger for women was inspiration, the second one was education and the third one was technology. Digital technology makes it easier for African women entrepreneurs to export outside their borders or even the continent. Programme 54 is a platform for revealing talents and making projects happen.

Fatoumata Ba
co-founder of Jumia, CEO of Janngo et Godmother of WIA Philanthropy

55 projects were selected in 52 African countries
among over 1,200 applications


Discover the laureates of WIA Philanthropy Programme 54

Favourite Driciru is the winner in the Finance category, for her financial solution allowing unemployed young people to benefit from micro-credits.

Her project in video:

African women undertake to contribute to the structural development of their country and often, unfortunately, also to survive. We have much to learn from the great resilience of these women who will build the future of the continent, through innovations and disruptive technologies.

Marine Liboz Thomas
President of WIA Philanthropy

Gathered for a meeting in Marrakech, in September 2018, during the 2nd edition of the International Women In Africa Annual Summit, the 55 selected women had the opportunity to meet and exchange with more than 400 leaders and major international investors.

Find out more

54 Project 2019